Amy Marfell

Amy Marfell

Targeted Participation Team Manager

07 858 5388

021 310 712

Originally from rural Hawkes Bay, I moved to Hamilton in 2006 to pursue a Sport and Leisure Studies degree at the University of Waikato. Upon discovering my passion for thinking critically about sport and physical activity in the New Zealand context, I continued my tertiary study, which saw me completing both a Masters and PhD - both of which focused specifically on New Zealand women’s recreational experiences of netball. Following the completion of my doctoral studies in early 2016, I took up a lecturing position at the University of Waikato, whereby across the course of 2 years, I taught on subjects such as sport and gender, sport and disability, sport, race and ethnicity, and sport and the media.
I joined Sport Waikato in July of 2017 as the Participation Growth Advisor and Women and Girls Campaign Lead. My role focuses on leading a new initiative developed to increase, encourage and support the participation of girls and women in sport, physical activity and recreation, as well as providing leadership to the Targeted Participation Team. Women’s participation in sport and physical activity has always been an interest of mine, and I am therefore, excited about the opportunity to use my skills and knowledge in this area to work directly with this target group.
Aside from my academic background in sports and recreation, I also enjoy ‘getting out there and active’ via my participation in a number of physical pursuits, including netball (both playing and coaching), yoga and walking in my spare time.